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Description
Only Armada can boast of team members who carry our price-point ski in their quivers. That's because the El Rey isn't designed to be affordable; it's designed to be light, lively, and durable. It achieves those characteristics with a multi-composition, torsion box core and cap construction that provide a balanced flex pattern throughout the life of the ski. That we've sourced these materials at a reasonable price isn't enough to warrant an Armada logo on the top sheet; that it's good enough for our top riders is.
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Brand info
Armada
An idea hatched over a few beers between the world’s greatest skiers, Armada is no longer a suggestion of what a ski company should be. Today, Armada is distributed globally in 40 nations and embodies the cutting edge of the sport: athlete driven, design obsessed, and technologically superior.
The independence of the company allows for a single-minded focus on the product, assuring that the skis and apparel always meet the needs of an elite team of riders who know what works. Skiers the world over who demand the best demand Armada.
Armada is a family of athletes, artists, designers, and engineers that didn’t just push the envelope—we blew it wide open. And the industry is scrambling to catch up.
